CAPEX.com and NAGA Join Forces to Reshape the Fintech Landscape

OCTAVIAN PĂTRAȘCU
3 min readMay 12, 2024

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Company employees putting pieces of a jigsaw puzzle together
Source: https://www.canva.com/photos/MAELrgE2akA-company-employees-playing-game-and-joining-pieces-of-jigsaw-puzzle-during-team-building-activity/

CAPEX.com, my first major Fintech start-up, is about to merge with another giant in the industry, NAGA. Our goal is to finalize the merger before the second quarter of 2024, with the unified entity retaining the NAGA name. As the current CEO of CAPEX.com, I will contribute $9 million to the merger through a convertible bond and will assume the role of CEO of the merged businesses. We are confident that by integrating the strengths of both companies, we can create a highly profitable fintech platform.

Why we chose to merge with NAGA

NAGA is a fast-growing Fintech platform and has been publicly listed on the Frankfurt Stock Exchange since 2017. Based in Germany, Naga boasts over 1000000 registered users. Furthermore, the broker offers trading of 1,500 financial assets via its investment app which has built-in social trading features.

In addition to its vast offer of financial assets, NAGA’s features include a demo account, 24/5 customer support, and free education in the form of webinars, blogs, and daily market analysis.

We will further benefit from the merger with NAGA which is a fully licensed broker and regulated by the Multiple regulators worldwide.

Financial Outlook and Growth Potential

Following our comprehensive business analysis, we are optimistic about our financial trajectory and growth potential. We foresee substantial revenue growth over the next three years, estimated to reach $250 million. The merger is expected to yield significant cost reductions — up to $10 million in overheads, headcount, cost of goods sold (COGS), and technology expenses.

An additional advantage of the merger is the expanded licensing capabilities, as NAGA and CAPEX.com currently operate in 50 countries, including the fast-expanding MENA region. We project that our combined user base of approximately 1.5 million will expand to 5 million users by 2025.

A chart showing revenue growth over some time
Source: https://www.canva.com/design/DAF6g_FLU-A/zrte3dQS-C5trFEjR03DAQ/edit

Innovations and the Future of Fintech

The merger sets the stage for revolutionary fintech innovations, particularly in the realms of copy trading and social trading, integrated within our all-encompassing super-app. This super-app concept aims to streamline financial services, providing users with an unparalleled, efficient, and engaging trading experience. By leveraging the strengths of both platforms, we intend to introduce cutting-edge features that simplify complex trading activities, making them accessible and understandable for a broad user base.

CAPEX.com’s incredible growth rate

When I founded CAPEX.com, in 2018 I never imagined it would grow as quickly as it did. We won the Fastest-Growing Provider award in 2018 setting the pace for what was about to happen.

In 2019 we received multiple global awards which include Most Innovative Broker, Best FX Trading Platform, Best Fintech Broker, and Best Affiliate Program, to mention a few. In 2020 we went on to become one of the first retail brokers to be fully licensed and regulated by the Abu-Dhabi ADGM FSRA, a significant milestone for our brand.

In 2023, our platform surpassed 500,000 registered users. We attribute this significant growth to the diverse range of trading assets we offer, including forex, ETFs, bonds, cryptocurrencies, commodities, indices, and shares.

In terms of our rate of return (ROR), we achieved a compound annual growth rate (CAGR) of 80% in the last three years. Furthermore, our revenue increased from $26 million in 2021 to an estimated $40 million in 2023.

CEO and one of the leading shareholders of NAGA

Over the past ten years, I have invested in multiple technological startups and have established an honorable reputation and a solid track record in the Fintech industry. My investment and 100% transfer of CAPEX.com shares will secure my position as CEO and affirm my status as one of the leading shareholders of the new entity, which will be listed on the stock exchange.

I firmly believe that this merger will unlock immense growth potential by reaching a larger user base and further expanding our licensing opportunities.

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